"I WANT TO START A BRAND BUT...

"IT'S EXPENSIVE AND RISKY. I'VE NEVER DONE IT BEFORE. I DON'T KNOW HOW TO TELL MY STORY. I DON'T KNOW IF MY IDEA IS GOOD ENOUGH. WILL I COPE WITH THE STRESS?"

ALL THAT WENT THROUGH MY HEAD TOO. FOR TOO LONG. SO I DIDN'T START MY BRAND. FOR TOO LONG, TOO. THIS COURSE WILL HELP YOU CROSS THE START LINE WITH CONFIDENCE AND CERTAINTY.

"DAVID PROVED TO A WORLD FULL OF SHALLOW BRANDS THE BENEFITS OF HAVING A REAL PURPOSE. THERE IS NO GREATER EXPERT ON THE MATTER."

— Richard Reed, Co-founder of Innocent Drinks.

YOU HAVE THE IDEA,
YOU HAVE THE DREAM,
IT'S TIME TO START.

  • If it was easy you would have already done it.
  • This course is here to give you the confidence and certainty to begin.
  • Certainty comes from a clear vision.
  • Certainty comes from knowing how to tell your story.
  • How to build your community.
  • But there is only you. And I am here to tell you, you are enough.
  • More than enough.

YOU HAVE THE IDEA,
YOU HAVE THE DREAM,
IT'S TIME TO START.

  • If it was easy you would have already done it.
  • This course is here to give you the confidence and certainty to begin.
  • Certainty comes from a clear vision.
  • Certainty comes from knowing how to tell your story.
  • How to build your community.
  • But there is only you. And I am here to tell you, you are enough.
  • More than enough.

I CAN HELP YOU.

1. I'VE STARTED THREE COMPANIES, AND CREATED THREE WORLD CLASS BRANDS. HOWIES, THE DO LECTURES AND HIUT DENIM.

2. I'VE WRITTEN TWO BOOKS: DO PURPOSE + DO OPEN. (I EVEN HELPED START THE BOOK COMPANY).

3. SETH GODIN PUT THE DO LECTURES IN A LIST OF TEMPLATES FOR ORGANIC AND VIRAL GROWTH.

4. OUR LECTURE SERIES HAS HAD OVER 150 MILLION VIEWS. YUP, FROM A COWSHED IN WEST WALES.

5. SOME OF THE MOST FAMOUS PEOPLE ON THE PLANET WEAR HIUT JEANS.

6. THIS IS THE FILM OF HIUT THAT SHOPIFY SPENT THREE WEEKS MAKING FOR US. (YOU WANT OTHERS TO TELL YOUR STORY.)

7. THIS IS ME IN THE 'BEHIND THE MAC' APPLE COMMERCIAL (I AM THE ONE WITH NO SHOES ON).

8. THIS PICTURE HAS CLARE AND I ON THE SUNDAY TIMES 'ALT. RICH LIST' (WITH DAVID ATTENBOROUGH AND BANKSY).

1537 PEOPLE TOOK THIS COURSE IN 2020.

COUNT ME IN!

I HAVE BEEN WHERE YOU ARE, I KNOW HOW TO HELP.

GOOD TO KNOW:

  • Self-doubt is a companion for your journey, but I will help you make sure that it doesn't get its hands on the steering wheel.
  • You want to be in control of your time, but you must run your business so it doesn't run you.
  • Don't let the dream become a nightmare.
  • The best and fastest way to learn from someone who has had repeated success.
  • It took me decades to learn.
  • You can do it in 5 hours.

I HAVE BEEN WHERE YOU ARE, I KNOW HOW TO HELP.

GOOD TO KNOW:

  • Self-doubt is a companion for your journey, but I will help you make sure that it doesn't get its hands on the steering wheel.
  • You want to be in control of your time, but you must run your business so it doesn't run you.
  • Don't let the dream become a nightmare.
  • The best and fastest way to learn from someone who has had repeated success.
  • It took me decades to learn.
  • You can do it in 5 hours.

LET ME HELP YOU.

CORE PRINCIPLES:

1. LOVE.

2. PURPOSE.

3. STORY.

4. IDEAS.

5. COMMUNITY.

6. SPIRIT.

7. YOU.

WHO IS THIS COURSE FOR?

Honestly, it’s not for everyone.

If you have a product or service, and you're launching your new brand and have a tiny marketing budget. This course is for you.

If you have an established brand, but maybe you've lost your way and you feel like it's missing its soul a little.

If you are a marketer or brand manager, and want to dive deeper into creating brands that matter more to your customers than being the cheapest.

If you’re a founder, and branding seems like a 'creative' person's job, and outsourcing it to an agency is way too expensive, this course is for you.

If you work for or own an agency, and want to discover more ways to help your clients build better brands, this course is for you. Or if you spend more time working on your client's brands than on your own, this course is for you.

If you're a freelancer, trying to stick out in this busy world, you want to attract better clients who want to push your creativity, not limit it, and you don't want to be in the battle of being the cheapest, this course is for you.

WHO IS THIS COURSE FOR?

Honestly, it’s not for everyone.

  • If you have a product or service, and you're launching your new brand and have a tiny marketing budget. This course is for you.
  • If you have an established brand, but maybe you've lost your way and you feel like it's missing its soul a little.
  • If you are a marketer or brand manager and want to dive deeper into creating brands that matter more to your customers than being the cheapest.
  • If you’re a founder, and branding seems like a 'creative' person's job, and outsourcing it to an agency is way too expensive, this course is for you.
  • If you work for or own an agency, and want to discover more ways to help your clients build better brands, this course is for you. Or if you spend more time working on your client's brands than on your own, this course is for you.
  • If you're a freelancer, trying to stick out in this busy world, you want to attract better clients who want to push your creativity, not limit it, and you don't want to be in the battle of being the cheapest, this course is for you.

"I'VE DIVIDED MY LIFE INTO TWO PARTS. BEFORE THIS COURSE. AND AFTER IT."

— Steven Amos, Previous Attendee.

WHAT WILL YOU LEARN?

1. HOW TO TELL YOUR STORY.

2. HOW TO GIVE YOUR BRAND A VOICE.

3. HOW TO GET PEOPLE TO LOVE YOUR BRAND.

4. THE IMPORTANCE OF 1000 TRUE FANS.

5. THE REAL ADVANTAGES OF BEING SMALL.

6. THE IMPORTANCE OF AN IDEA.

7. HOW TO PUT A MOAT AROUND YOUR IDEA.

8. HOW TO BUILD A GREAT VIRTUAL TEAM.

ON THE CUSP, BUT NEED TO BE SURE IF IT'S FOR ME?

Understand, 100%.

I don’t want you to simply enrol on this course now without a good feeling this is what you need.

This course is not for everyone.

Then, do this before you buy it.

Try it. For FREE.

Because then you will know with some CERTAINTY.

Sign up below for instant access to a FREE VIDEO FROM LESSON 1: ‘Love Pays Well’.

GET YOUR FREE LESSON NOW

Then you get to decide whether:

This guy sucks.

Or this guy knows his stuff and he will save me 3 years, 5 years, 7 years on my learning curve.

You get to make that decision, not me.

ALSO GOOD TO KNOW.

Even if you enrol and then decide it's not for you, we have your back. I’ll offer you a full refund within 30 days. No questions asked. That’s how confident I am that this course can change things for you.

We will not be happy until you are.

We are here to help our community.

ON THE CUSP, BUT NEED TO BE SURE IF IT'S FOR ME?

Understand, 100%.

I don’t want you to simply enrol on this course now without a good feeling this is what you need.

This course is not for everyone.

Then, do this before you buy it.

Try it. For FREE.

Because then you will know with some CERTAINTY.

Sign up below for instant access to a FREE VIDEO FROM LESSON 1: ‘Love Pays Well’.

GET YOUR FREE LESSON NOW

Then you get to decide whether:

This guy sucks.

Or this guy knows his stuff and he will save me 3 years, 5 years, 7 years on my learning curve.

You get to make that decision, not me.

ALSO GOOD TO KNOW.

Even if you enrol and then decide it's not for you, we have your back. I’ll offer you a full refund within 30 days. No questions asked. That’s how confident I am that this course can change things for you.

We will not be happy until you are.

We are here to help our community.

BUILD A GREAT BRAND WITH VERY LITTLE MONEY.

THIS IS THE MOMENT THAT YOU DECIDED TO TAKE THE LEAP.

REMEMBER IT.

CROSSING THE START LINE IS

SOMETHING MOST PEOPLE NEVER DO.

LET'S BEGIN.

I'M IN.